740 - Mens

The New Balance 740 brings back a 2000s running legend that never really left your rotation. Built for the kind of daily wear that breaks in like a favorite jacket, these sneakers pair a breathable open-knit mesh upper with New Balance's ABZORB midsole technology that absorbs impact through real cushioning and compression resistance. The segmented midsole keeps that classic running aesthetic while the reflective accents and speed lacing add practical detail. In this Grey Matter and Fire Cracker colorway, you get serious contrast and a technical look that works as well on the street as it does logging miles.

• Open-knit mesh upper with synthetic overlays for breathability and structure.
• ABZORB midsole absorbs impact through cushioning and compression resistance.
• Segmented midsole design for durability and that classic running silhouette.
• Speed lacing for a quick, locked-in fit.
• Reflective accents for visibility.
• Molded TPU "N" logo for authentic New Balance branding.

• Rubber outsole.
• Colorway: Grey Matter with Fire Cracker red accents and silver mesh.
• Designed for everyday wear and active use.

Size & fit

Select the size shown in the product listing. Sizing can vary by brand and model.

Measure both feet while standing. Use the longer foot as your reference and check the size conventions used by this brand.

Care

Follow the manufacturer’s care instructions for the materials used in your pair. Avoid machine washing unless the manufacturer specifically permits it.