740 - Mens

The New Balance 740 is back from the archives, and it's ready to anchor your everyday rotation. Originally built as a daily runner in the 2000s, this lightweight sneaker brings that heritage comfort into modern lifestyle wear. The open-knit mesh upper paired with synthetic overlays keeps things breathable and sharp, while the ABZORB midsole absorbs impact through a combination of cushioning and compression resistance so your feet stay comfortable through the day. Speed lacing gets you in and out fast, and reflective accents add a subtle touch of visibility. In this Black/Black Cement colorway, the two-tone mesh and angular overlays give you a stealthy, understated look that pairs with everything.

• Open-knit mesh upper with synthetic overlays for breathability and durability.
• ABZORB midsole absorbs impact through cushioning and compression resistance.
• Segmented midsole design adds structure and supports everyday wear.
• Speed lacing closure for quick on and off.
• Reflective accents for low-light visibility.
• Molded TPU "N" logo for iconic New Balance branding.

• Rubber outsole for traction and durability.
• Black/Black Cement colorway with two-tone mesh and angular overlays.
• Designed for everyday wear and active use.

Size & fit

Select the size shown in the product listing. Sizing can vary by brand and model.

Measure both feet while standing. Use the longer foot as your reference and check the size conventions used by this brand.

Care

Follow the manufacturer’s care instructions for the materials used in your pair. Avoid machine washing unless the manufacturer specifically permits it.